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Glossary

Deepfake

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A deepfake is a realistic fake image, video or audio of a real person made with AI to show something they did not do or say.

What it means in practice

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Never make one of a real person without their consent, and never use one to mislead. If you meet a suspicious clip, check the original source before you share it.

Example

A fake clip that makes a known person appear to say a sentence they never said.

Term: Synthetic mediaTerm: Voice cloningAI disclosureAll terms

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