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Guide

A three-email welcome sequence for new sign-ups

Ema, a Kailiniai hero

For this guide and its prompts we recommend:

  • Systeme.io sends your three welcome emails as an automatic email sequence, starting from its sign-up page. Free plan (source)
  • Typeform asks new subscribers one welcome question. Free plan · 14-day free trial (source)
  • Fotor corrects the light and sharpness of the header photo for the sign-up page. Free plan (source)

Offers checked 21 Oct 2026

You can now welcome new sign-ups in three emails.

A sign-up page and three automatic welcome emails that give something useful before asking for a sale.

Adam, a Kailiniai hero

What you need

Sandra, a Kailiniai hero
  • A tool for an automatic email sequence with a sign-up page
  • One clean header photo
  • Any AI chat assistant
  • A short Typeform for one welcome question
  • Systeme.ioWelcome and reminder emails send themselvesFree plan
  • TypeformAnswers from real people instead of guessesFree plan
  • FotorClean, sharp photos without a reshootFree plan

Steps

  1. Decide what each email gives

    Email one says thank you and delivers what you promised on the sign-up page. Email two gives one useful tip from your work. Email three tells your story briefly and makes one clear offer.

    Weak

    Email 1: Welcome. Email 2: Buy now. Email 3: Buy now, last chance.

    Better

    Email 1: Here is the care guide you asked for. Email 2: One mistake people make when washing wool. Email 3: Why I started, and the one product I would choose first.

  2. Write the emails in your words

    Paste a few lines you wrote yourself so the assistant copies your voice. Keep each email short, with one link and no promises of results or income.

  3. Build the sign-up page with a clear consent checkbox

    One headline that says what people get, one clean header photo, a name and email field and a checkbox that says plainly what they will receive. Check consent rules with your local authority.

  4. Add one welcome question

    Link a one-question form in the first email: 'What brought you here?' The answers tell you what to write next.

  5. Test with your own address

    Sign up yourself, wait for all three emails, and read them on a phone. Check the links, the unsubscribe line and the sender name.

The full instruction

Copy it into any AI chat assistant and change only the first line.

Change only this line: BUSINESS = [a shop selling handmade wool jumpers]

You help me write a three-email welcome sequence for new sign-ups to my BUSINESS.

Before you write, ask me one question at a time: what people get when they sign up, who signs up, and the one offer I want to make in email 3.
Below this prompt I paste a few lines in my own voice.

Write:
1. A sign-up page headline of at most 10 words and a consent checkbox text that says exactly what people will receive.
2. Three emails, each with a subject line and a body of at most 120 words. Email 1 delivers the promised item, email 2 gives one useful tip, email 3 tells my story briefly and makes the one offer.
3. One welcome question for email 1.

No promises of income or results, no pressure words, no exclamation marks.

Start with the sign-up page headline.

Paste your material below this line:

What you end up with

A sign-up page and three emails that run on their own and give something useful first. This differs from /guides/small-course-online-in-one-evening/ (selling a course) and /guides/comment-word-lead-magnet/ (one free guide by comment word).

Common mistakes

  • Asking for a sale in the first email.
  • A pre-ticked or vague consent checkbox.
  • Switching the sequence on without receiving it yourself first.

Processes that need more than one tool

Thomas, a Kailiniai hero

Each process below uses several tools, each for the job it does best. Any AI chat assistant works where one is named.

  1. Write the three emails

    Tools, in order: any AI chat assistant → Systeme.io

    1. Ask the chat assistant for three emails in your voice: deliver, help, then one offer.
    2. Put them into an automatic email sequence in Systeme.io.

    The prompt for this process

    Write three welcome emails that I will put into an automatic email sequence in Systeme.io.
    
    My business: [one sentence]
    What people get when they sign up: [e.g. a care guide]
    A few lines in my voice: [paste]
    The one offer for email 3: [product or service]
    
    Email 1 delivers what I promised, email 2 gives one useful tip, email 3 tells my story briefly and makes the one offer. Subject of at most 8 words, body of at most 120 words, one link each. No income promises, no pressure words.
    
    Start with email 1.

  2. Build the sign-up page with a clean header photo

    Tools, in order: Fotor → Systeme.io

    1. Correct the light and sharpness of the header photo in Fotor.
    2. Build the sign-up page for the sequence in Systeme.io with a clear consent checkbox.

    The prompt for this process

    Write the text for my sign-up page, which starts my automatic email sequence.
    
    What people get: [e.g. a one-page care guide]
    Who it is for: [audience]
    How often I will email: [e.g. three welcome emails, then about once a month]
    Header photo: [describe it]
    
    Write a headline of at most 10 words, a subline of at most 20 words, a button text of at most 4 words and a consent checkbox text that says exactly what they will receive and how to unsubscribe. The checkbox must not be pre-ticked.
    
    Start with the headline.

  3. Add a one-question welcome survey

    Tools, in order: Typeform → a spreadsheet

    1. Make a one-question Typeform and link it in the first email.
    2. Read the answers in a spreadsheet and use them to plan your next emails.

    The prompt for this process

    Help me write a one-question welcome survey in Typeform.
    
    My business: [one sentence]
    What I want to learn from new subscribers: [e.g. what brought them, what they want help with]
    
    Write one question of at most 12 words with 4 short answer options and an "other" field. Then write the sentence for email 1 that invites them to answer, at most 25 words, with [LINK?].
    
    Start with the question.

  4. Test with your own address

    Tools, in order: Systeme.io → your own email inbox

    1. Sign up on your own page in Systeme.io.
    2. Read all three emails on a phone and check links, sender name and the unsubscribe line.

    The prompt for this process

    I signed up on my own page and received my welcome emails.
    
    What I see in each email: [paste subject, sender name, body, links]
    Promise on my sign-up page: [paste]
    
    Check the emails against the sign-up page promise, and list anything that is broken, unclear or missing: links, sender name, unsubscribe line, the promised item. Then list one change per email, if any.
    
    Start with problems in email 1.

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