Guide
A 60-second presenter video customers actually finish
One short video that answers the question customers ask you most — made in about 30 minutes, without filming yourself.
What you need
- The one question customers ask you most
- Your own answer, in your own words
- An AI presenter video tool
Steps
Pick one question
Not your whole business — one question. “How do I store the jam?” beats “About us”.
Write 120 words, then cut to 100
Short sentences, one idea each. Say the answer in the first sentence; the rest is how.
WeakWelcome to our family business, where tradition meets quality…
BetterKeep the jar in the fridge after opening and eat it within three weeks. Here is why.
Choose a presenter and a calm background
One presenter, one background, no music under the voice. The message is the star, not the effects.
Label it honestly
Say in the caption that the presenter is made with AI. Sofia kept the free plan’s watermark and her customers liked the honesty.
Post it where the question comes up
Pin it under the product, send it in replies, put it on the product page. One video answers the same question a hundred times.
The full prompt
Copy it into any AI chat assistant and fill in the brackets.
You help me write a 60-second video script for my small business. What I sell: [e.g. homemade jam] The question customers ask me most: [paste the question] My own answer, in my words: [paste] Who watches: [e.g. first-time buyers at the market] Write a script of at most 110 words. First sentence = the answer. Then 3 short steps or reasons. End with one sentence telling them what to do next. Plain words, no exclamation marks, no claims I did not make. Start with the script itself — no introduction, no summary.
What you end up with
A short video that answers your most common question the same way every time — and fewer repeated explanations at the stall or in messages.
Common mistakes
- Trying to explain the whole business in one video.
- Hiding that the presenter is made with AI.
- Adding facts or promises you would not say yourself.
See how Sofia used it: the story.
A tool that fits
This guide describes a result. This tool is one way to get there faster. If you use it in your own work, it can pay for itself - but that depends on your business, and we promise no result.
ToolSynthesia
Makes presenter-style videos with AI avatars from a script.
From €16 per month, billed yearly (Starter; €26 shown for monthly billing) (source, checked 2026-10-04)
Price, free plan & terms →Synthesia turns your script into a presenter video in many languages, so you can try this guide without filming yourself.
Forward, without brakes
Now that the Kailiniai Heroes exist, you can have your own. Create one hero or several, and use them for goals that used to need a whole team or a big budget.
